Download the campaign motif of the new Opel Astra here - as wallpaper for the desktop, the smartphone or as a background image for the next video call.
Articles
Triggers Head Tingling
The 360-degree campaign for the new Astra doesn't use many words. Instead, there's a fascinating tracking shot. Take a look for yourself.
Shape the Future
of the Cockpit
Groundbreaking survey launched: The experiences of as many drivers as possible are to be incorporated into the operation of future vehicle cockpits.
Already Connected on the Road?
Precondition the interior, compare fuel prices or navigate by voice control: We spoke to Product Manager Susanne Gruner about the clever services of OpelConnect – which have been expanded even further in the new Astra.
Working at Opel
New perspectives, challenging tasks and an inspiring network: Bianca-Jennifer Gutt (28) and Helen Walter (24) tell us what makes working at the company so attractive to them.
This Fighter’s Heart
Beats With Conviction
In his everyday life, Alexander Dibaba is committed to the satisfaction of Opel customers; in his free time, he is passionate about the martial art of Muay Thai.
Going for Gold
Coastal vistas, winding roads and cultural landscapes galore: 450 international media representatives test drove the newcomer on the Portuguese Riviera – from the “best Astra ever” and the “return to the top class”.
The Quintuplet of Walter Röhrl
This is how "Röhrl@Opel 1973-1982" was created: To mark Walter Röhrl's 75th birthday, Opel is presenting a poster that brings together the five cars with lightning bolts on the radiator grille with which the German rally legend demonstrated his absolute exceptional talent in the 1970s and 1980s.
A Man Who Has Always Remained
True to Himself
After more than 45 years, Stephen Norman, one of the industry's greats, is retiring: In our interview, the sales and marketing expert talks about achievements, misconceptions and the passion he found in Rüsselsheim.
“Diversity Creates Innovation”
On the occasion of International Women's Day, Opel Head of Human Resources Ralph Wangemann talks about why diversity is a key to the company's success.
Climbing to the Top
Magdalena Seeberg has conquered the “Seven Summits” of the Alps. About a colleague who never stops setting herself lofty goals and helps others to take on new perspectives.
In Prime Location
The “Women Perspective Panel” headed by Marina Hettich provided important impetus in the development of the new Astra, making the compact model even more desirable – not only for women, but for all customers.
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